Are you struggling to gain more views and followers on TikTok? If so, the reason might lie in the content you're posting and a few crucial mistakes you're making. In this article, we'll explore the strategies that can skyrocket your view count on TikTok, regardless of your follower count. By implementing these tips, you'll be on your way to reaching 100K, a million, or even more views with each post. Let's dive in!
1. Optimize Video Length for Maximum Impact:
One common mistake TikTok creators make is focusing on the wrong length of content. While longer-form videos have their place, TikTok is currently emphasizing short-form content, specifically trending content. Aim to create videos around 30 seconds long, ideally between 27 to 34 seconds. However, it's also essential to experiment with longer videos, ranging from 60 to 90 seconds. TikTok recently started paying creators more for videos over 60 seconds long. This not only increases your earning potential but also boosts your views. TikTok's goal is to keep users engaged, and longer videos tend to achieve that better than shorter ones.
2. Create Multiple Videos on Trending Topics:
Many small TikTok accounts make the mistake of creating content of only one length and focusing on a single video per subject. To truly succeed on TikTok, you need to diversify your content. When you identify a trending topic within your niche, create several videos around it. A 15-second video might resonate with one group of viewers, while a 45-second or 60-second video could capture a different audience. By experimenting with different video lengths, you can reach a broader audience and identify what content works best for you.
3. Hook and Satisfy Viewers from the Start:
To maximize viewer engagement, it's crucial to grab their attention and fulfill their expectations from the very beginning of your video. Address the promise you made in the title or thumbnail within the first three to ten seconds. For example, if you're showcasing a luxurious house for $300,000 in Texas, make sure to highlight its beauty within the first few seconds. Incorporate text on the screen as a hook and use b-roll footage or green screen effects to visually complement your narrative. By immediately satisfying viewers' curiosity, you increase the chances of retaining their attention throughout the video.
4. Conduct Research and Stay Updated:
To thrive on TikTok, you need to stay in touch with your niche's trends, topics, formats, and features. Conduct thorough research by searching for your niche-related keywords on Google News or within TikTok itself. This will provide you with recent news articles, trending topics, and inspiration for your content. By aligning your videos with the latest trends and interests, you'll increase your chances of getting more views and staying relevant on the platform.
5. Double Down on What Works:
When you find a winning formula on TikTok, it's essential to double down on it. This could involve using a particular sound, sticking to a specific video length, exploring a popular topic, or employing a successful format. Consistency is key. The most successful accounts on social media continue to deliver similar content but with slight variations to maintain interest. Analyze your successful videos, identify the elements that resonated with your audience, and replicate them in new and exciting ways.
Growing your TikTok following and increasing views is a combination of understanding the platform's preferences and implementing effective strategies. By optimizing video length, diversifying your content on trending topics, hooking viewers from the start, conducting research, and doubling down on what works, you can maximize your TikTok success. Remember, TikTok's algorithm is ever-evolving,
so it's essential to stay updated and adapt your strategies accordingly. Now it's time to put these tips into action and watch your view count soar! Happy TikToking!